Brand strategy, identity, packaging, and Squarespace web design that make a new venture look established from the start.

Book a Free 30-Minute Discovery Call and see if we are a good fit.

Intro

You’ve got the name, the idea, and the legal footing. Now your brand needs a look to match. I’m Kristine Anderson, and I’ve spent over 25 years creating branding magic for businesses and products just like yours.

What I design

Brand Identity and Strategy
Every great brand starts with a plan. We’ll figure out who you are, who you’re talking to, and what sets you apart. Then I’ll build your logo, typography, color palette, and a simple brand guide on that foundation, so everything you make looks like it belongs together.

Websites That Grow With Your Business
Clean, sophisticated Squarespace websites that are easy to find and easy to update yourself. Start with a simple one-page site now, then add pages, services, or a shop as you grow.

Packaging and Labels
Labels, boxes, tags, and product graphics that stand out on the shelf and look just as good online. I’ve designed packaging for [type of products, e.g., food, beverage, and gift products], including cohesive systems across multiple flavors, sizes, or scents. I also handle the details: print-ready files, label specs, and working with your printer.

One designer, start to finish
When you hire me, you get me. No handoffs to a junior designer. Every project gets my complete attention, with a clear scope, defined milestones, and a timeline we agree on together, so things stay on track and on budget.

How it works

1. Free 15-minute discovery call. Tell me about your product, your audience, and your timeline.

2. A clear proposal. Scope, schedule, and fixed pricing, so there are no surprises.

3. Design and refine. You see concepts, give feedback, and we fine-tune together.

4. Launch. You get final files, a simple brand guide, and help getting everything live.

Selected work
[2 or 3 packaging pieces first, then 1 or 2 branding and 1 website, each with a one-line caption.]
[See more packaging projects →]

A little about me
I love good design. And smart clients. I’ve won some fancy awards and been featured in several prestigious national and international publications, including Communication Arts, Print, and Graphis. I’m based in the Seattle area and work with entrepreneurs, product makers, and organizations across the country.

Designer. Collaborator. Problem-Solver.

Let’s talk about your brand.
Book a Free 15-Minute Discovery Call